Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18412
VM0018412Goldmember18412@example.test · +601110018412 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,389
Current loyalty balance
Lifetime Spend
RM 4,237
Across 42 visits
Total Visits
42
Since 2024-08-07
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,389 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 2
Outlet purchase
2026-08-03 · Member activity · RM 79.50
App session
2026-07-22 · OPLUMO Outlet 2
Points credited
2026-07-10 · Member activity · RM 90.10
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 2
Outlet purchase
2026-06-16 · Member activity · RM 100.70
Points credited
2026-06-04 · OPLUMO Outlet 2
Outlet purchase
2026-05-23 · Member activity · RM 111.30