Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 18380
VM0018380Goldmember18380@example.test · +601110018380 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,647
Current loyalty balance
Lifetime Spend
RM 3,309
Across 44 visits
Total Visits
44
Since 2024-03-02
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,647 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 4
Outlet purchase
2026-04-03 · Member activity · RM 73.50
App session
2026-03-22 · OPLUMO Outlet 4
Points credited
2026-03-10 · Member activity · RM 83.30
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 4
Outlet purchase
2026-02-14 · Member activity · RM 93.10
Points credited
2026-02-02 · OPLUMO Outlet 4
Outlet purchase
2026-01-21 · Member activity · RM 102.90