Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18363
VM0018363Membermember18363@example.test · +601110018363 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
207
Current loyalty balance
Lifetime Spend
RM 259
Across 5 visits
Total Visits
5
Since 2026-06-09
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
207 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 4
Outlet purchase
2026-08-08 · Member activity · RM 44.25
App session
2026-07-27 · OPLUMO Outlet 4
Points credited
2026-07-15 · Member activity · RM 50.15
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 4
Outlet purchase
2026-06-21 · Member activity · RM 56.05
Points credited
2026-06-09 · OPLUMO Outlet 4
Outlet purchase
2026-05-28 · Member activity · RM 61.95