Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 18320
VM0018320Silvermember18320@example.test · +601110018320 · Preferred outlet: OPLUMO Outlet 12
High ValueWeekend
Consent Status
Opted In
Points Balance
2,290
Current loyalty balance
Lifetime Spend
RM 2,863
Across 23 visits
Total Visits
23
Since 2025-07-07
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
63d
2026-08-07
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,290 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 12
Outlet purchase
2026-07-26 · Member activity · RM 109.50
App session
2026-07-14 · OPLUMO Outlet 12
Points credited
2026-07-02 · Member activity · RM 124.10
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 12
Outlet purchase
2026-06-08 · Member activity · RM 138.70
Points credited
2026-05-27 · OPLUMO Outlet 12
Outlet purchase
2026-05-15 · Member activity · RM 153.30