Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18267
VM0018267Goldmember18267@example.test · +601110018267 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted Out
Points Balance
3,430
Current loyalty balance
Lifetime Spend
RM 4,288
Across 40 visits
Total Visits
40
Since 2024-09-30
Average Order Value
RM 99
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
37d
2026-09-02
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,430 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-02 · OPLUMO Outlet 10
Outlet purchase
2026-08-21 · Member activity · RM 74.25
App session
2026-08-09 · OPLUMO Outlet 10
Points credited
2026-07-28 · Member activity · RM 84.15
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 10
Outlet purchase
2026-07-04 · Member activity · RM 94.05
Points credited
2026-06-22 · OPLUMO Outlet 10
Outlet purchase
2026-06-10 · Member activity · RM 103.95