Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18256
VM0018256Platinummember18256@example.test · +601110018256 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
5,306
Current loyalty balance
Lifetime Spend
RM 6,633
Across 42 visits
Total Visits
42
Since 2024-06-04
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
119d
2026-06-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,306 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 16
Outlet purchase
2026-05-31 · Member activity · RM 120.00
App session
2026-05-19 · OPLUMO Outlet 16
Points credited
2026-05-07 · Member activity · RM 136.00
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 16
Outlet purchase
2026-04-13 · Member activity · RM 152.00
Points credited
2026-04-01 · OPLUMO Outlet 16
Outlet purchase
2026-03-20 · Member activity · RM 168.00