Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 18242
VM0018242Platinummember18242@example.test · +601110018242 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,941
Current loyalty balance
Lifetime Spend
RM 7,427
Across 40 visits
Total Visits
40
Since 2024-06-09
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,941 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 2
Outlet purchase
2026-04-30 · Member activity · RM 120.75
App session
2026-04-18 · OPLUMO Outlet 2
Points credited
2026-04-06 · Member activity · RM 136.85
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 2
Outlet purchase
2026-03-13 · Member activity · RM 152.95
Points credited
2026-03-01 · OPLUMO Outlet 2
Outlet purchase
2026-02-17 · Member activity · RM 169.05