Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 18218
VM0018218Silvermember18218@example.test · +601110018218 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,593
Current loyalty balance
Lifetime Spend
RM 1,992
Across 21 visits
Total Visits
21
Since 2025-06-28
Average Order Value
RM 124
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,593 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 12
Outlet purchase
2026-06-11 · Member activity · RM 93.00
App session
2026-05-30 · OPLUMO Outlet 12
Points credited
2026-05-18 · Member activity · RM 105.40
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 12
Outlet purchase
2026-04-24 · Member activity · RM 117.80
Points credited
2026-04-12 · OPLUMO Outlet 12
Outlet purchase
2026-03-31 · Member activity · RM 130.20