Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 18165
VM0018165Membermember18165@example.test · +601110018165 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
493
Current loyalty balance
Lifetime Spend
RM 616
Across 5 visits
Total Visits
5
Since 2026-02-01
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
178d
2026-04-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
493 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 10
Outlet purchase
2026-04-02 · Member activity · RM 77.25
App session
2026-03-21 · OPLUMO Outlet 10
Points credited
2026-03-09 · Member activity · RM 87.55
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 10
Outlet purchase
2026-02-13 · Member activity · RM 97.85
Points credited
2026-02-01 · OPLUMO Outlet 10
Outlet purchase
2026-01-20 · Member activity · RM 108.15