Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18112
VM0018112Goldmember18112@example.test · +601110018112 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,997
Current loyalty balance
Lifetime Spend
RM 3,747
Across 30 visits
Total Visits
30
Since 2024-12-18
Average Order Value
RM 137
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,997 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 8
Outlet purchase
2026-05-12 · Member activity · RM 102.75
App session
2026-04-30 · OPLUMO Outlet 8
Points credited
2026-04-18 · Member activity · RM 116.45
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 8
Outlet purchase
2026-03-25 · Member activity · RM 130.15
Points credited
2026-03-13 · OPLUMO Outlet 8
Outlet purchase
2026-03-01 · Member activity · RM 143.85