Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 18090
VM0018090Silvermember18090@example.test · +601110018090 · Preferred outlet: OPLUMO Outlet 3
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,515
Current loyalty balance
Lifetime Spend
RM 1,895
Across 16 visits
Total Visits
16
Since 2025-09-04
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
130d
2026-06-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,515 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 3
Outlet purchase
2026-05-20 · Member activity · RM 82.50
App session
2026-05-08 · OPLUMO Outlet 3
Points credited
2026-04-26 · Member activity · RM 93.50
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 3
Outlet purchase
2026-04-02 · Member activity · RM 104.50
Points credited
2026-03-21 · OPLUMO Outlet 3
Outlet purchase
2026-03-09 · Member activity · RM 115.50