Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18051
VM0018051Silvermember18051@example.test · +601110018051 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
1,329
Current loyalty balance
Lifetime Spend
RM 1,662
Across 8 visits
Total Visits
8
Since 2026-05-01
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
35d
2026-09-04
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,329 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-04 · OPLUMO Outlet 15
Outlet purchase
2026-08-23 · Member activity · RM 127.50
App session
2026-08-11 · OPLUMO Outlet 15
Points credited
2026-07-30 · Member activity · RM 144.50
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 15
Outlet purchase
2026-07-06 · Member activity · RM 161.50
Points credited
2026-06-24 · OPLUMO Outlet 15
Outlet purchase
2026-06-12 · Member activity · RM 178.50