Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 18045
VM0018045Goldmember18045@example.test · +601110018045 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,620
Current loyalty balance
Lifetime Spend
RM 4,526
Across 28 visits
Total Visits
28
Since 2024-12-14
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
178d
2026-04-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,620 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 9
Outlet purchase
2026-04-02 · Member activity · RM 119.25
App session
2026-03-21 · OPLUMO Outlet 9
Points credited
2026-03-09 · Member activity · RM 135.15
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 9
Outlet purchase
2026-02-13 · Member activity · RM 151.05
Points credited
2026-02-01 · OPLUMO Outlet 9
Outlet purchase
2026-01-20 · Member activity · RM 166.95