Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18004
VM0018004Goldmember18004@example.test · +601110018004 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,380
Current loyalty balance
Lifetime Spend
RM 4,226
Across 39 visits
Total Visits
39
Since 2024-09-14
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,380 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 2
Outlet purchase
2026-07-18 · Member activity · RM 70.50
App session
2026-07-06 · OPLUMO Outlet 2
Points credited
2026-06-24 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 2
Outlet purchase
2026-05-31 · Member activity · RM 89.30
Points credited
2026-05-19 · OPLUMO Outlet 2
Outlet purchase
2026-05-07 · Member activity · RM 98.70