Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 17960
VM0017960Silvermember17960@example.test · +601110017960 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted In
Points Balance
1,587
Current loyalty balance
Lifetime Spend
RM 1,984
Across 14 visits
Total Visits
14
Since 2025-12-21
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
58d
2026-08-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,587 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 9
Outlet purchase
2026-07-31 · Member activity · RM 105.00
App session
2026-07-19 · OPLUMO Outlet 9
Points credited
2026-07-07 · Member activity · RM 119.00
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 9
Outlet purchase
2026-06-13 · Member activity · RM 133.00
Points credited
2026-06-01 · OPLUMO Outlet 9
Outlet purchase
2026-05-20 · Member activity · RM 147.00