Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 17954
VM0017954Membermember17954@example.test · +601110017954 · Preferred outlet: OPLUMO Outlet 3
LunchNew Joiner
Consent Status
Opted Out
Points Balance
233
Current loyalty balance
Lifetime Spend
RM 291
Across 7 visits
Total Visits
7
Since 2026-04-05
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
79d
2026-07-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
233 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 3
Outlet purchase
2026-07-10 · Member activity · RM 27.75
App session
2026-06-28 · OPLUMO Outlet 3
Points credited
2026-06-16 · Member activity · RM 31.45
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 3
Outlet purchase
2026-05-23 · Member activity · RM 35.15
Points credited
2026-05-11 · OPLUMO Outlet 3
Outlet purchase
2026-04-29 · Member activity · RM 38.85