Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J1
Jason 17950
VM0017950Silvermember17950@example.test · +601110017950 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted Out
Points Balance
1,795
Current loyalty balance
Lifetime Spend
RM 2,244
Across 14 visits
Total Visits
14
Since 2025-12-31
Average Order Value
RM 131
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
48d
2026-08-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,795 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 16
Outlet purchase
2026-08-10 · Member activity · RM 98.25
App session
2026-07-29 · OPLUMO Outlet 16
Points credited
2026-07-17 · Member activity · RM 111.35
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 16
Outlet purchase
2026-06-23 · Member activity · RM 124.45
Points credited
2026-06-11 · OPLUMO Outlet 16
Outlet purchase
2026-05-30 · Member activity · RM 137.55