Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 17765
VM0017765Silvermember17765@example.test · +601110017765 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,204
Current loyalty balance
Lifetime Spend
RM 1,505
Across 29 visits
Total Visits
29
Since 2025-01-24
Average Order Value
RM 54
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,204 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 1
Outlet purchase
2026-05-31 · Member activity · RM 40.50
App session
2026-05-19 · OPLUMO Outlet 1
Points credited
2026-05-07 · Member activity · RM 45.90
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 1
Outlet purchase
2026-04-13 · Member activity · RM 51.30
Points credited
2026-04-01 · OPLUMO Outlet 1
Outlet purchase
2026-03-20 · Member activity · RM 56.70