Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17752
VM0017752Membermember17752@example.test · +601110017752 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted Out
Points Balance
660
Current loyalty balance
Lifetime Spend
RM 825
Across 7 visits
Total Visits
7
Since 2026-04-26
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
58d
2026-08-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
660 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 5
Outlet purchase
2026-07-31 · Member activity · RM 116.25
App session
2026-07-19 · OPLUMO Outlet 5
Points credited
2026-07-07 · Member activity · RM 131.75
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 5
Outlet purchase
2026-06-13 · Member activity · RM 147.25
Points credited
2026-06-01 · OPLUMO Outlet 5
Outlet purchase
2026-05-20 · Member activity · RM 162.75