Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 17747
VM0017747Silvermember17747@example.test · +601110017747 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
1,604
Current loyalty balance
Lifetime Spend
RM 2,005
Across 35 visits
Total Visits
35
Since 2024-09-16
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,604 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 17
Outlet purchase
2026-05-09 · Member activity · RM 51.75
App session
2026-04-27 · OPLUMO Outlet 17
Points credited
2026-04-15 · Member activity · RM 58.65
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 17
Outlet purchase
2026-03-22 · Member activity · RM 65.55
Points credited
2026-03-10 · OPLUMO Outlet 17
Outlet purchase
2026-02-26 · Member activity · RM 72.45