Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17715
VM0017715Goldmember17715@example.test · +601110017715 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted Out
Points Balance
3,703
Current loyalty balance
Lifetime Spend
RM 4,629
Across 28 visits
Total Visits
28
Since 2025-05-23
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
18d
2026-09-21
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,703 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-21 · OPLUMO Outlet 2
Outlet purchase
2026-09-09 · Member activity · RM 122.25
App session
2026-08-28 · OPLUMO Outlet 2
Points credited
2026-08-16 · Member activity · RM 138.55
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 2
Outlet purchase
2026-07-23 · Member activity · RM 154.85
Points credited
2026-07-11 · OPLUMO Outlet 2
Outlet purchase
2026-06-29 · Member activity · RM 171.15