Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17668
VM0017668Goldmember17668@example.test · +601110017668 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,477
Current loyalty balance
Lifetime Spend
RM 3,097
Across 25 visits
Total Visits
25
Since 2025-03-04
Average Order Value
RM 127
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
152d
2026-05-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,477 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 6
Outlet purchase
2026-04-28 · Member activity · RM 95.25
App session
2026-04-16 · OPLUMO Outlet 6
Points credited
2026-04-04 · Member activity · RM 107.95
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 6
Outlet purchase
2026-03-11 · Member activity · RM 120.65
Points credited
2026-02-27 · OPLUMO Outlet 6
Outlet purchase
2026-02-15 · Member activity · RM 133.35