Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17608
VM0017608Silvermember17608@example.test · +601110017608 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,907
Current loyalty balance
Lifetime Spend
RM 2,384
Across 14 visits
Total Visits
14
Since 2025-09-24
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
146d
2026-05-16
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,907 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 14
Outlet purchase
2026-05-04 · Member activity · RM 105.75
App session
2026-04-22 · OPLUMO Outlet 14
Points credited
2026-04-10 · Member activity · RM 119.85
Win-back campaign delivered
2026-03-29 · OPLUMO Outlet 14
Outlet purchase
2026-03-17 · Member activity · RM 133.95
Points credited
2026-03-05 · OPLUMO Outlet 14
Outlet purchase
2026-02-21 · Member activity · RM 148.05