Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 17565
VM0017565Goldmember17565@example.test · +601110017565 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,543
Current loyalty balance
Lifetime Spend
RM 3,179
Across 27 visits
Total Visits
27
Since 2025-05-04
Average Order Value
RM 102
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,543 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 5
Outlet purchase
2026-08-03 · Member activity · RM 76.50
App session
2026-07-22 · OPLUMO Outlet 5
Points credited
2026-07-10 · Member activity · RM 86.70
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 5
Outlet purchase
2026-06-16 · Member activity · RM 96.90
Points credited
2026-06-04 · OPLUMO Outlet 5
Outlet purchase
2026-05-23 · Member activity · RM 107.10