Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 17557
VM0017557Goldmember17557@example.test · +601110017557 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,891
Current loyalty balance
Lifetime Spend
RM 3,615
Across 20 visits
Total Visits
20
Since 2025-06-21
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
133d
2026-05-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,891 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 14
Outlet purchase
2026-05-17 · Member activity · RM 117.75
App session
2026-05-05 · OPLUMO Outlet 14
Points credited
2026-04-23 · Member activity · RM 133.45
Win-back campaign delivered
2026-04-11 · OPLUMO Outlet 14
Outlet purchase
2026-03-30 · Member activity · RM 149.15
Points credited
2026-03-18 · OPLUMO Outlet 14
Outlet purchase
2026-03-06 · Member activity · RM 164.85