Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01754
VM0001754Membermember1754@example.test · +601110001754 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
585
Current loyalty balance
Lifetime Spend
RM 731
Across 15 visits
Total Visits
15
Since 2025-12-09
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
52d
2026-08-18
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
585 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 4
Outlet purchase
2026-08-06 · Member activity · RM 42.00
App session
2026-07-25 · OPLUMO Outlet 4
Points credited
2026-07-13 · Member activity · RM 47.60
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 4
Outlet purchase
2026-06-19 · Member activity · RM 53.20
Points credited
2026-06-07 · OPLUMO Outlet 4
Outlet purchase
2026-05-26 · Member activity · RM 58.80