Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17523
VM0017523Membermember17523@example.test · +601110017523 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
131
Current loyalty balance
Lifetime Spend
RM 164
Across 3 visits
Total Visits
3
Since 2026-03-14
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
131 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 14
Outlet purchase
2026-04-07 · Member activity · RM 45.75
App session
2026-03-26 · OPLUMO Outlet 14
Points credited
2026-03-14 · Member activity · RM 51.85
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 14
Outlet purchase
2026-02-18 · Member activity · RM 57.95
Points credited
2026-02-06 · OPLUMO Outlet 14
Outlet purchase
2026-01-25 · Member activity · RM 64.05