Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 17519
VM0017519Goldmember17519@example.test · +601110017519 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
3,969
Current loyalty balance
Lifetime Spend
RM 4,962
Across 38 visits
Total Visits
38
Since 2024-12-01
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
11d
2026-09-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,969 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-28 · OPLUMO Outlet 10
Outlet purchase
2026-09-16 · Member activity · RM 81.00
App session
2026-09-04 · OPLUMO Outlet 10
Points credited
2026-08-23 · Member activity · RM 91.80
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 10
Outlet purchase
2026-07-30 · Member activity · RM 102.60
Points credited
2026-07-18 · OPLUMO Outlet 10
Outlet purchase
2026-07-06 · Member activity · RM 113.40