Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01751
VM0001751Goldmember1751@example.test · +601110001751 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,557
Current loyalty balance
Lifetime Spend
RM 3,197
Across 31 visits
Total Visits
31
Since 2025-03-22
Average Order Value
RM 91
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
26d
2026-09-13
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,557 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-13 · OPLUMO Outlet 1
Outlet purchase
2026-09-01 · Member activity · RM 68.25
App session
2026-08-20 · OPLUMO Outlet 1
Points credited
2026-08-08 · Member activity · RM 77.35
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 1
Outlet purchase
2026-07-15 · Member activity · RM 86.45
Points credited
2026-07-03 · OPLUMO Outlet 1
Outlet purchase
2026-06-21 · Member activity · RM 95.55