Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 17459
VM0017459Membermember17459@example.test · +601110017459 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
808
Current loyalty balance
Lifetime Spend
RM 1,010
Across 32 visits
Total Visits
32
Since 2024-10-22
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
159d
2026-05-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
808 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 1
Outlet purchase
2026-04-21 · Member activity · RM 25.50
App session
2026-04-09 · OPLUMO Outlet 1
Points credited
2026-03-28 · Member activity · RM 28.90
Win-back campaign delivered
2026-03-16 · OPLUMO Outlet 1
Outlet purchase
2026-03-04 · Member activity · RM 32.30
Points credited
2026-02-20 · OPLUMO Outlet 1
Outlet purchase
2026-02-08 · Member activity · RM 35.70