Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 17450
VM0017450Silvermember17450@example.test · +601110017450 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,923
Current loyalty balance
Lifetime Spend
RM 2,404
Across 18 visits
Total Visits
18
Since 2025-07-09
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
151d
2026-05-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,923 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 9
Outlet purchase
2026-04-29 · Member activity · RM 108.75
App session
2026-04-17 · OPLUMO Outlet 9
Points credited
2026-04-05 · Member activity · RM 123.25
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 9
Outlet purchase
2026-03-12 · Member activity · RM 137.75
Points credited
2026-02-28 · OPLUMO Outlet 9
Outlet purchase
2026-02-16 · Member activity · RM 152.25