Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 17421
VM0017421Silvermember17421@example.test · +601110017421 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,017
Current loyalty balance
Lifetime Spend
RM 2,522
Across 21 visits
Total Visits
21
Since 2025-08-25
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,017 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 14
Outlet purchase
2026-08-08 · Member activity · RM 93.75
App session
2026-07-27 · OPLUMO Outlet 14
Points credited
2026-07-15 · Member activity · RM 106.25
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 14
Outlet purchase
2026-06-21 · Member activity · RM 118.75
Points credited
2026-06-09 · OPLUMO Outlet 14
Outlet purchase
2026-05-28 · Member activity · RM 131.25