Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17403
VM0017403Silvermember17403@example.test · +601110017403 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted Out
Points Balance
1,338
Current loyalty balance
Lifetime Spend
RM 1,673
Across 27 visits
Total Visits
27
Since 2025-05-31
Average Order Value
RM 68
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,338 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 13
Outlet purchase
2026-08-30 · Member activity · RM 51.00
App session
2026-08-18 · OPLUMO Outlet 13
Points credited
2026-08-06 · Member activity · RM 57.80
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 13
Outlet purchase
2026-07-13 · Member activity · RM 64.60
Points credited
2026-07-01 · OPLUMO Outlet 13
Outlet purchase
2026-06-19 · Member activity · RM 71.40