Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 00174
VM0000174Goldmember174@example.test · +601110000174 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
3,185
Current loyalty balance
Lifetime Spend
RM 3,982
Across 28 visits
Total Visits
28
Since 2025-03-30
Average Order Value
RM 178
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
72d
2026-07-29
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,185 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 5
Outlet purchase
2026-07-17 · Member activity · RM 133.50
App session
2026-07-05 · OPLUMO Outlet 5
Points credited
2026-06-23 · Member activity · RM 151.30
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 5
Outlet purchase
2026-05-30 · Member activity · RM 169.10
Points credited
2026-05-18 · OPLUMO Outlet 5
Outlet purchase
2026-05-06 · Member activity · RM 186.90