Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17392
VM0017392Goldmember17392@example.test · +601110017392 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
3,602
Current loyalty balance
Lifetime Spend
RM 4,504
Across 43 visits
Total Visits
43
Since 2024-07-17
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
58d
2026-08-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,602 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 2
Outlet purchase
2026-07-31 · Member activity · RM 88.50
App session
2026-07-19 · OPLUMO Outlet 2
Points credited
2026-07-07 · Member activity · RM 100.30
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 2
Outlet purchase
2026-06-13 · Member activity · RM 112.10
Points credited
2026-06-01 · OPLUMO Outlet 2
Outlet purchase
2026-05-20 · Member activity · RM 123.90