Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 17378
VM0017378Goldmember17378@example.test · +601110017378 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,764
Current loyalty balance
Lifetime Spend
RM 4,706
Across 44 visits
Total Visits
44
Since 2024-04-05
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
143d
2026-05-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,764 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 5
Outlet purchase
2026-05-07 · Member activity · RM 87.75
App session
2026-04-25 · OPLUMO Outlet 5
Points credited
2026-04-13 · Member activity · RM 99.45
Win-back campaign delivered
2026-04-01 · OPLUMO Outlet 5
Outlet purchase
2026-03-20 · Member activity · RM 111.15
Points credited
2026-03-08 · OPLUMO Outlet 5
Outlet purchase
2026-02-24 · Member activity · RM 122.85