Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01730
VM0001730Goldmember1730@example.test · +601110001730 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted Out
Points Balance
3,215
Current loyalty balance
Lifetime Spend
RM 4,019
Across 33 visits
Total Visits
33
Since 2024-12-12
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,215 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 14
Outlet purchase
2026-06-29 · Member activity · RM 115.50
App session
2026-06-17 · OPLUMO Outlet 14
Points credited
2026-06-05 · Member activity · RM 130.90
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 14
Outlet purchase
2026-05-12 · Member activity · RM 146.30
Points credited
2026-04-30 · OPLUMO Outlet 14
Outlet purchase
2026-04-18 · Member activity · RM 161.70