Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 17298
VM0017298Membermember17298@example.test · +601110017298 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
584
Current loyalty balance
Lifetime Spend
RM 730
Across 24 visits
Total Visits
24
Since 2025-06-09
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
584 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 10
Outlet purchase
2026-07-16 · Member activity · RM 21.00
App session
2026-07-04 · OPLUMO Outlet 10
Points credited
2026-06-22 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 10
Outlet purchase
2026-05-29 · Member activity · RM 26.60
Points credited
2026-05-17 · OPLUMO Outlet 10
Outlet purchase
2026-05-05 · Member activity · RM 29.40