Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17296
VM0017296Goldmember17296@example.test · +601110017296 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
4,658
Current loyalty balance
Lifetime Spend
RM 5,824
Across 36 visits
Total Visits
36
Since 2024-09-21
Average Order Value
RM 143
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
118d
2026-06-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,658 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 8
Outlet purchase
2026-06-01 · Member activity · RM 107.25
App session
2026-05-20 · OPLUMO Outlet 8
Points credited
2026-05-08 · Member activity · RM 121.55
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 8
Outlet purchase
2026-04-14 · Member activity · RM 135.85
Points credited
2026-04-02 · OPLUMO Outlet 8
Outlet purchase
2026-03-21 · Member activity · RM 150.15