Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17283
VM0017283Membermember17283@example.test · +601110017283 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
549
Current loyalty balance
Lifetime Spend
RM 687
Across 4 visits
Total Visits
4
Since 2026-04-20
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
118d
2026-06-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
549 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 12
Outlet purchase
2026-06-01 · Member activity · RM 117.00
App session
2026-05-20 · OPLUMO Outlet 12
Points credited
2026-05-08 · Member activity · RM 132.60
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 12
Outlet purchase
2026-04-14 · Member activity · RM 148.20
Points credited
2026-04-02 · OPLUMO Outlet 12
Outlet purchase
2026-03-21 · Member activity · RM 163.80