Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17271
VM0017271Platinummember17271@example.test · +601110017271 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
5,046
Current loyalty balance
Lifetime Spend
RM 6,308
Across 39 visits
Total Visits
39
Since 2024-10-22
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
33d
2026-09-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,046 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-06 · OPLUMO Outlet 17
Outlet purchase
2026-08-25 · Member activity · RM 130.50
App session
2026-08-13 · OPLUMO Outlet 17
Points credited
2026-08-01 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 17
Outlet purchase
2026-07-08 · Member activity · RM 165.30
Points credited
2026-06-26 · OPLUMO Outlet 17
Outlet purchase
2026-06-14 · Member activity · RM 182.70