Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 17210
VM0017210Membermember17210@example.test · +601110017210 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
758
Current loyalty balance
Lifetime Spend
RM 948
Across 19 visits
Total Visits
19
Since 2025-07-26
Average Order Value
RM 43
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
116d
2026-06-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
758 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 7
Outlet purchase
2026-06-03 · Member activity · RM 32.25
App session
2026-05-22 · OPLUMO Outlet 7
Points credited
2026-05-10 · Member activity · RM 36.55
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 7
Outlet purchase
2026-04-16 · Member activity · RM 40.85
Points credited
2026-04-04 · OPLUMO Outlet 7
Outlet purchase
2026-03-23 · Member activity · RM 45.15