Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01720
VM0001720Goldmember1720@example.test · +601110001720 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
3,036
Current loyalty balance
Lifetime Spend
RM 3,796
Across 43 visits
Total Visits
43
Since 2024-07-18
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,036 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 4
Outlet purchase
2026-08-01 · Member activity · RM 64.50
App session
2026-07-20 · OPLUMO Outlet 4
Points credited
2026-07-08 · Member activity · RM 73.10
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 4
Outlet purchase
2026-06-14 · Member activity · RM 81.70
Points credited
2026-06-02 · OPLUMO Outlet 4
Outlet purchase
2026-05-21 · Member activity · RM 90.30