Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 17178
VM0017178Platinummember17178@example.test · +601110017178 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,251
Current loyalty balance
Lifetime Spend
RM 6,564
Across 39 visits
Total Visits
39
Since 2024-09-01
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
84d
2026-07-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,251 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 9
Outlet purchase
2026-07-05 · Member activity · RM 118.50
App session
2026-06-23 · OPLUMO Outlet 9
Points credited
2026-06-11 · Member activity · RM 134.30
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 9
Outlet purchase
2026-05-18 · Member activity · RM 150.10
Points credited
2026-05-06 · OPLUMO Outlet 9
Outlet purchase
2026-04-24 · Member activity · RM 165.90