Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17176
VM0017176Silvermember17176@example.test · +601110017176 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,305
Current loyalty balance
Lifetime Spend
RM 1,632
Across 10 visits
Total Visits
10
Since 2025-12-18
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
133d
2026-05-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,305 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 7
Outlet purchase
2026-05-17 · Member activity · RM 121.50
App session
2026-05-05 · OPLUMO Outlet 7
Points credited
2026-04-23 · Member activity · RM 137.70
Win-back campaign delivered
2026-04-11 · OPLUMO Outlet 7
Outlet purchase
2026-03-30 · Member activity · RM 153.90
Points credited
2026-03-18 · OPLUMO Outlet 7
Outlet purchase
2026-03-06 · Member activity · RM 170.10