Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17175
VM0017175Silvermember17175@example.test · +601110017175 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,938
Current loyalty balance
Lifetime Spend
RM 2,423
Across 23 visits
Total Visits
23
Since 2025-08-22
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
17d
2026-09-22
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,938 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-22 · OPLUMO Outlet 6
Outlet purchase
2026-09-10 · Member activity · RM 88.50
App session
2026-08-29 · OPLUMO Outlet 6
Points credited
2026-08-17 · Member activity · RM 100.30
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 6
Outlet purchase
2026-07-24 · Member activity · RM 112.10
Points credited
2026-07-12 · OPLUMO Outlet 6
Outlet purchase
2026-06-30 · Member activity · RM 123.90