Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 17152
VM0017152Goldmember17152@example.test · +601110017152 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
3,185
Current loyalty balance
Lifetime Spend
RM 3,981
Across 37 visits
Total Visits
37
Since 2024-07-28
Average Order Value
RM 99
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,185 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 17
Outlet purchase
2026-04-25 · Member activity · RM 74.25
App session
2026-04-13 · OPLUMO Outlet 17
Points credited
2026-04-01 · Member activity · RM 84.15
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 17
Outlet purchase
2026-03-08 · Member activity · RM 94.05
Points credited
2026-02-24 · OPLUMO Outlet 17
Outlet purchase
2026-02-12 · Member activity · RM 103.95