Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 17151
VM0017151Silvermember17151@example.test · +601110017151 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,125
Current loyalty balance
Lifetime Spend
RM 2,657
Across 20 visits
Total Visits
20
Since 2025-10-20
Average Order Value
RM 133
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
12d
2026-09-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,125 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-27 · OPLUMO Outlet 16
Outlet purchase
2026-09-15 · Member activity · RM 99.75
App session
2026-09-03 · OPLUMO Outlet 16
Points credited
2026-08-22 · Member activity · RM 113.05
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 16
Outlet purchase
2026-07-29 · Member activity · RM 126.35
Points credited
2026-07-17 · OPLUMO Outlet 16
Outlet purchase
2026-07-05 · Member activity · RM 139.65