Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 17130
VM0017130Membermember17130@example.test · +601110017130 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
529
Current loyalty balance
Lifetime Spend
RM 662
Across 13 visits
Total Visits
13
Since 2025-12-11
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
529 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 12
Outlet purchase
2026-07-03 · Member activity · RM 33.00
App session
2026-06-21 · OPLUMO Outlet 12
Points credited
2026-06-09 · Member activity · RM 37.40
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 12
Outlet purchase
2026-05-16 · Member activity · RM 41.80
Points credited
2026-05-04 · OPLUMO Outlet 12
Outlet purchase
2026-04-22 · Member activity · RM 46.20