Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 17099
VM0017099Silvermember17099@example.test · +601110017099 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
2,126
Current loyalty balance
Lifetime Spend
RM 2,659
Across 40 visits
Total Visits
40
Since 2024-08-05
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,126 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 15
Outlet purchase
2026-06-26 · Member activity · RM 51.75
App session
2026-06-14 · OPLUMO Outlet 15
Points credited
2026-06-02 · Member activity · RM 58.65
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 15
Outlet purchase
2026-05-09 · Member activity · RM 65.55
Points credited
2026-04-27 · OPLUMO Outlet 15
Outlet purchase
2026-04-15 · Member activity · RM 72.45